The Work

Negro Southern League Museum

The Negro Southern League Museum was added to Birmingham’s collection of museums in 2015. With such an important story to tell, the museum needed a website that was both informative and educational while being visually interesting enough to engage visitors and encourage them to go to the museum. Kinetic was more than happy to go to bat for the museum.

Through creating the sitemap with call-to-action navigational items to designing web elements for easy updating on the back-end, we developed it all so that site users can learn information easily while continually encouraging museum visitation.

With so much great stuff happening in the Parkside district, we knew it was important to make the museum stand out online. Therefore, every element was designed to ultimately strengthen the main branding, down to the smallest graphic.

Visit the Negro Southern League Museum website