The Work
Southern Medical Association
A major player in continuing education for physicians, the Southern Medical Association has an extensive amount of information to manage. Kinetic helped them streamline their electronic communications by developing a reference set of interactive CD-ROMs for their member physicians, packed with educational information and television broadcasts from previous conferences.
Kinetic partnered with Southern Medical Association to design an archival system for the many topics they cover with their specialized satellite based education. They wanted a way to give doctors an archive of all the topics covered in a specific conference, but be able to access them at any time when the satellite feed wasn't available.